Naspres was a fun site to highlight the excessive corporate influence on our presidential campaigns. Copywriter William Burks Spencer had the concept — Wouldn’t it be great if candidates had to wear the logos of their sponsors, just like NASCAR drivers? — and approached me to do the design and development.

UI

It was Photoshop madness putting all the logos onto the outfits onto the candidates onto the background. I used Google Charts to create the graphs dynamically, and Typekit for the webfonts.

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Development

I built a simple site using the Skeleton grid framework. We used live data from Open Secrets. (The top contributions to each candidate’s campaign and Super PACs, plus the breakdown of large vs small donors.)